Doors open and late badge pick-up.
Coffee will be available as you network and visit sponsor booths.
Saying “no” is not a weakness. Saying “no” is a key strength to building your business.
Learn how Emily Ley grew the Simplified brand 130% in two years by ending 100% of their wholesale business, including with Amazon, to focus and connect directly with customers.
Saying “no” to an income stream or a client can feel contrary to your growth objectives. But when the its not aligned with your company’s mission or purpose, this is precisely the time to say “no” so that you can say “yes” to something more relevant.
To become the best in business, it is essential to have an engaged and resilient workforce. But how do employers build a staff that is ready to take an organization to its next level? The answer is increasingly rooted in shared ownership for employee engagement between the employer and employee. This inspiring Keynote focuses on how employees can take responsibility for their own engagement and how employers can motivate their employees to reach the highest level of engagement. Drawing on both scientific research and real-world examples from his 35-years of management consulting experience, Sheridan will give you the most up-to-date and innovative strategies to transform your organization.
Once a clear meaning of employee engagement is established, Sheridan covers the bottom line benefits of engagement and explains why it is essential to building a world-class organization. Just some of these benefits include:
- 300% More Innovation (HBR)
- 44% Higher Retention (Gallup)
- 37% Higher Sales (Shawn Achor)
- 125% Less Burnout/Job Stress (HBR)
- 66% Lower Absenteeism (Forbes)
- 51% Less Turnover (Gallup)
- Much Improved Communication (HR Solutions)
- Higher Volunteerism (Shawn Achor)
- Improved Safety Compliance and 62% Less Safety Incidents (Gallup)
- Decreased Employee Theft (Gallup)
- Increased Customer Engagement (HBR)
- Higher Handwashing Compliance (HR Solutions)
- Increased Ethical Behavior (HR Solutions)
- 350% Higher Profitability (Wharton School of Business)
All EntreCon 2018 attendees are invited to attend this special event sponsored by Cox Business where the winners of the EntreCon Awards will be presented.
Venue: Skopelos at New World
Jim Blasingame will be the keynote speaker for the EntreCon Awards.
He is one of the world’s foremost thought-leaders on small business and entrepreneurship. He’s also an award-winning author, syndicated radio host and syndicated columnist.
Jim is the creator and award-winning host of The Small Business Advocate® Show, the world’s only weekday radio talk show dedicated to small business, nationally syndicated since 1997.
He conducts over 1,000 live interviews annually with his Brain Trust, the world’s largest community of small business experts. Jim reaches a national radio audience, plus worldwide listeners on his Internet simulcast and archives. From the live show Jim produces over 2600 podcasts annually.
Jim is a syndicated columnist on Forbes.com, BizJournals.com Nasdaq.com, Manta.com and newspapers.
He is the author of four books. The new one, The 3rd Ingredient: The Journey of Analog Ethics into the World of Digital Fear and Greed, was released March 2018, and has won the Axiom Gold Medal for Business Books.
His other books include the award-winning The Age of The Customer: Prepare for the Moment of Relevance, also Small Business Is Like a Bunch of Bananas, and Three Minutes to Succes. Jim’s books have sold over 200,000 copies combined.
The American Chamber of Commerce Executives presented Jim with the 2009 Champion of the Chamber Movement Award.
The Association of Small Business Development Centers recognized Jim with the 2008 Champion of Small Business Development Award.
The U.S. Small Business Administration recognized Jim as the 2002 Small Business Journalist of the Year.
Talkers magazine recognized Jim as one of the most important talk show hosts in America.
Jim is very proud that he has been a member of his own chamber of commerce since 1977, and is a past member of the board of directors and numerous committees.
As a high-energy keynote speaker, Jim talks to small business audiences about how to compete in the 21st century global marketplace, and he talks with large companies about how to speak small business as a second language.
He is president and founder of Small Business Network, Inc., a media company dedicated to serving small business, and which owns all of the properties above.
Great founders start businesses not to create a company but to solve a problem, to serve a calling, and to understand that they have a purpose that can actually make a meaningful difference. But of course, they also want their businesses to survive – and thrive.
The transition from Stage 1 to Stage 2 can be the most challenging.
While many companies tend to “evolve” from one stage to another, more successful business leaders learn to streamline operations and grow their businesses smartly and efficiently.
In this session, you will gain an understanding of how focusing on key areas and strategically changing and managing your company’s people, processes, technology and infrastructure through each stage, you will be able to grow your business smartly and efficiently, rather than just “evolving.”
The biggest mistake we make in our growth and development is thinking we are on this journey alone. Did you know that 70% of businesses that effectively establish mentorship programs last at minimum 5 years longer than businesses that do not? When you invest in mentorship, you invest in the success of your business.
Kristie Tobias will guide each leader through the impactful benefits of mentorship in the workplace, the skills it takes to build a culture of success and the power of understanding the phases of change that impact the growth of employees and leaders. She will also provide the key elements needed to develop and sustain a successful mentorship program.
As a bonus, Kristie will share her inspirational journey with mentorship, and how it impacted her personal struggle with PTSD and accelerated her career to being one of the youngest and few minority healthcare consultants for Studer Group and Huron Consulting Group. You will NOT want to miss this powerful opportunity to build the future you and your company deserve through mentorship.
One key area most companies completely neglect or refuse to pay any attention to is their employees’ personal dreams and desires. Matthew Kelly, author of the bestselling book, The Dream Manager writes, “The temptation is to convince yourself that your employees’ dreams are not relevant to your business. That is only true if your employees are not relevant to your business – and if that were true, why would you employ them?”
In this session, you will learn from Heath Owens, how he used the tactics outlined in the book “The Dream Manager,” to make employees feel appreciated and remove outside stressors, with the result that turnover was reduced, productivity increased and his key people are passionate about work.
Inspired by the book, Heath Owens, started asking his employees what was holding them back from being fully engaged at work.
Heath is the owner of Village Environmental Services, a company that provides maintenance and janitorial services for premier resorts, lifestyle shopping centers, HOA and financial institutions along the Emerald Coast. He knows that his employees don’t have glamorous or high wage jobs and he was concerned how he could increase employee engagement, create a healthier culture and build an organization where employees wanted to come to work.
Heath found that his employees were failing not because they wanted to fail; they were failing because they were being held back by events and circumstances outside of work. By paying attention to their dreams he increased engagement and reduced turnover.
- What does it mean to be a vibrant community?
- How do leaders help communities get unstuck from a negative trajectory?
- Should we stop wasting time trying to appeal to and listen to the naysayers in our towns?
- How do you balance the need to take small, incremental steps with community desires to execute big visions and address big problems?
- How can we learn from other communities’ successes without trying to copy exactly what they’ve done in our town?
- Why is downtown the best place to begin your community’s revitalization efforts?
- What is the role of local government in guiding the future of a successful town?
- How important are wealthy community benefactors today?
- How can revitalization efforts benefit all residents, especially those in poorer neighborhoods?
“Our country was built on place, built on neighbors, built on people helping each other… I think people are yearning for that again and that’s what a downtown does.”
— Quint Studer
The Power of Positive Partnerships 1 + 1 = 3
How leading positively and leveraging key relationships can take you further in business and in life.
Stewart Vernon founded his company in 2002 and will tell the story of how he grew it to a franchise operation with 100 franchise partners who own and operate more than 257 franchise territories in 20 states.
ASP has become a leader in the swimming pool arena, while also rising in the ranks of the national franchise spotlight. ASP’s success has been recognized by its inclusion in the rankings of Entrepreneur Magazine’s prestigious Top 500 Franchise List. Most recently, recognized again with the Entrepreneur 500 list ranking #101 for 2018.
Quint Studer, Founder, Studer Community Institute will close out day one of the conference.
Doors open.Coffee will be available as you network and visit sponsor booths.
Coffee will be available as you network and visit sponsor booths.
Resilience is about more than bouncing back from negative events. It’s also about persevering through challenges with optimal thinking and positive actions when life gets hard, so you can lead, live and love your life. In this session, Kris Ann shares her story of building a meaningful life and career after a childhood spinal cord injury and explores several tips you can apply immediately to move your own life and career forward. She refuses to allow circumstances to define what she can achieve, and that’s a message thousands of inspired leaders have brought back to empower their teams. Now you can bring it back to yours!
Please enjoy lunch at one of our partner restaurants in Downtown Pensacola.
You will receive a special discount by wearing your conference lanyard and badge.
So You Want to Write A Book? (Here’s How to Get Started)
Lunch and Learn – A separate ticket is required for this event and seating is limited to 30 people.
You already know a well-written book is powerful marketing tool. It positions you as an expert, builds your reputation and your brand, and lends the credibility you need to attract the best clients and customers. But the idea of writing one and getting it published can seem incredibly daunting (especially given all your day-to-day responsibilities).
Good news: writing and publishing a book has never been easier. DeHart & Company has helped many busy (very busy) professionals bring a book to market quickly, efficiently, cost-effectively, and well. It’s not rocket science. It’s a formula we’ve honed over the years as we’ve walked our clients through the process from beginning to end.
In this session we’ll share insider tips like:
- Why you need to build a strong platform now (before you’ve written the first word)
- How to decide if you need a ghostwriter—and how to most efficiently work with one
- The pros and cons of self-publishing vs. shopping a mainstream publisher
- A fool proof process to help you organize content and easily manage the process
- How to capture the best nuggets of wisdom from clients and colleagues and weave them in (Hint: this gives you built-in audience eager to help you promote the book.)
- How to find good endorsers and foreword writers early in the process
- Why you should test market your messages to see what resonates before you go to press
- Helpful hints for writing in a way that later makes publicizing your book much easier
- Why you need a sharp looking cover and promo/jacket copy right away (it smooths the path for your and drives the design of your website)
- Leveraging your final product to land speaking and consulting opportunities
- Common mistakes that trip up inexperienced authors (and how to avoid them)
If you’re in business. your brand could probably benefit from a book. This session helps you lay the groundwork to write a strategically sound, readable, and marketable one, faster and easier than you ever thought possible.
As leaders, we’ve been told that in order to be successful we need to act successful as if leadership skills derived from playacting a part. Consequently, we put on a front; we pretend to be the perfect polished professional. Unfortunately, the more perfect we seem to our staff the less likely they are to connect with us.
You can make an amazing difference even in all your imperfections. In this session on the Perfectly Imperfect Leader we’ll explore why more perfection creates less connection and what you can do to embrace your flaws and connect in a deeper and more human way with your teams.
Learn more about Daniel Penningtons Speaker Coaching here
In 2018, we are witnessing the dawn of the urban era. For the first time in human history, more than half of the global population lives in cities. By the end of this century, nine in ten people will.
The trend towards urbanization is only accelerating and 96 percent of all urbanization by 2030 will occur in the developing world.
As communities grow and evolve, populations and their habits are changing. Architects must take into account lifestyles to better understand how to maximize design. This design cannot work in a vacuum either, as designers are charged to connect with public works divisions, city planners, public transportation, educators, employers and more in order to implement building designs that work within—and improve—the community’s full ecosystem.
During this session, you will learn how we as a community can establish overarching goals and work collaboratively to best reach them.
The marketplace is changing. Gone are the days when organizations could hide behind official statements prepared by marketing and PR departments, or behind the glitz and glamour of ad campaigns. In today’s world of conscious consumers, customers and employees alike are looking for the substance behind the sizzle of corporate communications. While purpose may be the new mantra of business, good intentions aren’t enough in a skeptical marketplace where transparency and authenticity define success.
In this session, Dr. Amodeo brings together her research and over 35 years of working with clients from start-ups to global corporations into Branding from the Core®, an innovative branding approach that engages your most important resource—people—to build your most important asset: your reputation. The most successful organizations, and brands, achieve this by aligning their purpose, performance and perception.
What you will learn:
- A fresh look at how we define branding
- What is a brand that matters, and why should you care?
- Four management principles that will elevate your organization as a brand that matters
- Overview of the Branding from the Core® framework: how to manage the complexities of brand management to achieve a desired reputation.
We are experiencing a unique time in the workplace where five generations are working side by side. This creates a dynamic environment that can be leveraged to improve our personal leadership capabilities and to increase the productivity of every team.
However, for many business owners, Millennials seem to present a unique challenge. This session will seek to debunk myths and challenge stereotypes while providing actionable tactics to improve engagement. In order to maintain employee retention and productivity while improving company services, businesses must understand the importance of the millennial generation workforce.
A multi-generational workforce builds upon the successful traditions of the past and provides stability and continuity because organizations are continually transforming to meet demanding industry changes. The diverse skill sets each generation provides benefit the entire organization.
Key Learning Objectives:
- Debunking Millennial Myths and Stereotypes
- Understanding Millennial Key Motivators to Attract and Retain Them
- Millennial’s Greatest Fears and Excitements Regarding Their Jobs & Communities
- Effective Management Styles for Leading Millennials
Great leaders understand that people drive the numbers, not the other way around; to win, you must win with people. It all begins with your decision to become a positive leader, and the understanding that leadership is not just about what you can do, but what you can inspire, encourage, and empower others to do. You’ll learn to bring out the best in each of your employees by sharing the best within you; instead of running over people to achieve your goals, invite them on board—together, you can achieve more than you ever thought possible.
Difficult times call for leaders who are up for the challenge. Results are the byproduct of your culture, teamwork, vision, talent, innovation, execution, and commitment; this keynote shows you how to bring it all together to become a powerfully positive leader.
- Discover the true drivers of short- and long-term success
- Learn what leadership is really about
- Cultivate the habits and outlook of successful leaders
- Strengthen your people and let the results speak for themselves
Find the right people, invest in them, nurture them, and develop them; as they grow, so do you. The Power of Positive Leadership helps you become the person you want to be, and the leader your people need.
All attendees are invited to a special networking reception presented by Catalyst HRE and Innovation Coast.
Cocktails and Hors D’oeuvres will be available.